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What Are the Standard T-Shirt Print Positions? A Placement Guide

Standard print positions: left chest, centre front, full back, upper back, sleeve, and nape. Each has a conventional size and placement height. Getting placement right is as important as the design itself.

The standard t-shirt print positions are left chest, centre front, full back, upper back (yoke), sleeve, and nape (inside or outside neck). Each has a conventional size and height — a left-chest logo sits about 18–20cm down from the shoulder seam and 8–10cm wide; a centre-front print starts roughly 7–9cm below the collar. Correct placement is as important as the artwork.

Positions and conventions

PositionTypical sizePlacement
Left chest8–10cm wide~18–20cm below shoulder, aligned to left
Centre frontUp to A4-ish~7–9cm below collar, centred
Full backUp to A3~7–10cm below collar
Upper back (yoke)Slogan/name widthJust below collar — good for names
Sleeve7–9cmAlong or across the sleeve
NapeSmallAt the neck — subtle branding

Why placement height matters

A print sitting too high looks like it's climbing the collar; too low, it disappears below the chest or into the belly. The conventions above exist because they sit where the eye expects and where the garment lies flat. We position to these standards unless you specify otherwise — but tell us if you want something deliberately different.

Combining positions

Common pairings: left-chest logo + full-back design (the workwear and club standard); centre-front + nape; front design + sleeve accent. Each additional position is effectively another print — factor it into cost.

Placement on different garment sizes

Positions scale with garment size — a print centred on an adult L sits proportionally on an S or XL too. For kids' garments we scale both size and placement so it looks right on smaller frames.

FAQ

Where should a company logo go? Left chest is the professional default; add a larger back print for visibility. Can I specify exact placement? Yes — give measurements or a reference and we'll match it. Sleeve print worth it? A nice accent for sports and event kit; small and subtle.

Last updated: 18 February 2025